Everyone wants exposure
Almost nobody says it out loud. Being seen feels risky, like you’re trying too hard. Still, attention is how ideas move. If no one notices, it doesn’t matter how good the work is.
The internet turned visibility into everyday life. It shapes how people remember you. That makes it real in a different way.
Business, media, and art sit at the same table now. The way something is presented matters just as much as what it is. Clear beats complicated. Familiar beats hidden.
Exposure is showing up enough times that people start to recognize the pattern, and eventually, the name behind it.
