before they f*cked it up
2025
an investigation into authentic wonder and the reclamation of sacred experience in a commercialized world. published through amazon kdp.
concept
an exploration of what remains sacred when commercialization distorts original meaning. this publication questions the commodification of wonder and examines how authentic experience persists beyond marketable narratives.
structure & content
organized into elemental sections that guide readers toward unfiltered experience: cosmic elements (sun, moon, stars), natural foundations (water, earth), vital forces (breath, fire), and practical applications for daily engagement with wonder.
approach
rejecting traditional spiritual marketplace tropes, this work offers direct engagement with elemental forces through observational practices and experiential frameworks. the design mirrors this philosophy; unadorned, accessible, and intentionally divorced from luxury aesthetics.
decommercialization
stripping away marketable spiritual tropes
accessibility
amazon kdp publication for wide distribution
direct engagement
focus on practical, non-dogmatic approaches
philosophical position
this work operates from the premise that authentic wonder cannot be packaged, sold, or institutionalized. it’s a field guide for those seeking meaning beyond commercial spiritual marketplaces, offering frameworks rather than answers and observation rather than doctrine.
inquiry
for project inquiries, commissioning, or collaborative research, please contact via email.
about
jason guillard’s practice examines the lifecycle of material forms. through deconstruction, replication, and recontextualization, spanning garments, footwear, accessories, publications, and public spaces. his work explores themes of utility, memory, and the embedded narratives of objects.